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	<title>George Barna &#187; Media</title>
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	<link>http://www.georgebarna.com</link>
	<description>Facilitating A Spiritual And Moral Revolution</description>
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		<title>Thoughts on “The Party of No”</title>
		<link>http://www.georgebarna.com/2010/04/thoughts-on-%e2%80%9cthe-party-of-no%e2%80%9d/</link>
		<comments>http://www.georgebarna.com/2010/04/thoughts-on-%e2%80%9cthe-party-of-no%e2%80%9d/#comments</comments>
		<pubDate>Wed, 28 Apr 2010 21:37:38 +0000</pubDate>
		<dc:creator>George Barna</dc:creator>
				<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Politics]]></category>

		<guid isPermaLink="false">http://www.georgebarna.com/?p=424</guid>
		<description><![CDATA[A significant portion of the news media has recently taken to caricaturing the Republican Party as “The Party of No,” referring to its stubborn resistance to some of the seminal public policy changes being promoted by the Democratic Party. And before we go any further, let me underscore that this blog entry is neither a [...]]]></description>
			<content:encoded><![CDATA[<p>A significant portion of the news media has recently taken to caricaturing the Republican Party as “The Party of No,” referring to its stubborn resistance to some of the seminal public policy changes being promoted by the Democratic Party. And before we go any further, let me underscore that this blog entry is neither a defense of the Republican Party nor a criticism of the Democratic Party. I want to make a point about genuine leadership and how it may be pilloried by agents of influence (in this case, the media).</p>
<p>Recent surveys have shown that a majority of voters are comfortable with the Republicans for playing the role of naysayer in the face of an aggressive push by Democrats toward expanded government and government spending. The media, whose liberal tendencies have been well-documented, has positioned Republicans as negative and unproductive because of their efforts to block the Democratic wish list from becoming law.</p>
<p>At the very heart of leadership is the determination to remain true to your vision. A crucial dimension of staying true is being able to say “no” to things that are do-able and sometimes even popular. The Republican vision may not be easy to discern these days, but it is certainly vastly different than the dreams of the Democrats now in power. Regardless of which approach you prefer, we have to appreciate the consistency of the Republicans for resisting government expansion as much as we appreciate the vision behind the Democratic dream of expansion. The challenge to us as individuals is to clarify in our own minds which vision reflects our own view of what is best for society. Neither party is bad for pursuing its vision. It is our constitutional responsibility to study those divergent strategies, embrace one of them, and get involved in the governing process.</p>
<p>At the same time, we have to be wise consumers of information and reject the temptation to accept media characterizations, often supported by public statements from one party or another, that Republicans are somehow inferior lawmakers because their primary response over the past few months has been the “no” vote. First, a more careful reading of the Congressional Record (which can be boring and long-winded but also revealing and insightful) indicates that Republicans have offered more than just “no” votes. Second, with media bias so entrenched – on both ends of the ideological continuum – that most Americans are no longer even aware of its existence, we have to become re-sensitized to the dramatic effect media filtering and embedded ideology can have on our perspectives. Third, we might be well-served by demanding a more objective reporting of events and perspectives in exchange for giving the media our attention and trust.</p>
<p>The democratization of information in America comes with a cost: i.e., that you and I must do a better and more diligent job of seeking the truth of events than what might be delivered to us by subjective media sources. Further, we have to take seriously our responsibility as the protectors and developers of our nation’s destiny by understanding the value and the power of “no” as much as the value and power of promoting new ideas and laws. Both of those approaches can serve us well and both reflect a different vision of leadership.</p>
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		<item>
		<title>Getting Input, Making Decisions</title>
		<link>http://www.georgebarna.com/2010/04/getting-input-making-decisions/</link>
		<comments>http://www.georgebarna.com/2010/04/getting-input-making-decisions/#comments</comments>
		<pubDate>Mon, 05 Apr 2010 13:04:25 +0000</pubDate>
		<dc:creator>George Barna</dc:creator>
				<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[FCC]]></category>
		<category><![CDATA[President Obama]]></category>

		<guid isPermaLink="false">http://www.georgebarna.com/?p=390</guid>
		<description><![CDATA[A couple of weeks ago the FCC delivered its National Broadband Plan to Congress. It is an interesting bill based on an even more interesting process. The FCC deployed the ultimate participatory effort in the creation of this bill. Here is what they incorporated:

36 public workshops (including some streamed online) that elicited the involvement of [...]]]></description>
			<content:encoded><![CDATA[<p>A couple of weeks ago the FCC delivered its National Broadband Plan to Congress. It is an interesting bill based on an even more interesting process. The FCC deployed the ultimate participatory effort in the creation of this bill. Here is what they incorporated:</p>
<ul>
<li>36 public workshops (including some streamed online) that elicited the involvement of more than 10,000 people. The input received formed the basis of the eventual bill.
<li>31 public notices that incorporated more than 23,000 comments – some 74,000 pages of reactions to the initial proposal
<li>Nearly 1,100 ex parte filings that added another 13,000 pages to the discussion
<li>9 public hearings
<li>Extensive interagency dialogue and collaboration to address the complexity of the task and compensate for the limitations of the FCC’s operations and expertise
<li>130 blog postings on the FCC’s special website for this project, generating more than 1,500 comments
<li>Interaction with the 330,000 people who follow this via the FCC’s Twitter account?
</ul>
</li>
<p>If you want engagement in the process, it’s hard to imagine being more inviting than this! Why did the FCC go to such lengths? After all, its mandate is no different than it has been for years. My read of the situation points to several factors.</p>
<p>First, leadership changes at both the White House and FCC facilitated greater openness to broad external input. In a governmental process, people really only have a voice if the leadership provides them with the platform for using that voice. In this case, both President Obama and his FCC chairman Julius Genachowski offered people that platform.</p>
<p>Second, there is a burning need for something to be done about our broadband situation. The U.S. is currently 17th in the world in access to broadband connections. With an ever-increasing emphasis being placed upon the Internet for communications, we need a better system. By 2015 it is estimated that the amount of information we will be moving through the Internet each year will be the equivalent of the content contained in the Library of Congress – times 50! Right now, only 27% of Americans have high-speed access, and the average speed is not very fast – about 4MB per second. Most developed countries exceed that average. For the United States to remain competitive economically; to remain safe in a fast-paced, dangerous world; to have an informed electorate, government and commercial sector; and to enable people to remain connected with each other, we need a serious upgrade.</p>
<p>Third, the public has a personal interest in this matter. This plan would increase broadband connectivity to an estimated 100 million households by 2020, at speeds averaging 100 MB/second (25 times faster than today). With young people completely beholden to the Internet and all the mobile communications devices it empowers, millions of Americans consider this enhancement a necessity more than an option. A national broadband system might also lower the cost of connectivity. (I’m reluctant to accept at face value the government’s claim that costs would be reduced.)</p>
<p>Here are a few thoughts for church leaders about lessons we might learn from the FCC’s process.</p>
<p>Personally, I was intrigued by the extensive engagement that they sought in this process. Unlike past FCC efforts, it was not a simple posting of intent in a few poorly-circulated government bulletins and a couple of sparsely attended hearings on the Hill. They aggressively pursued the participation of many people. This was not a “build it and they will come” approach to getting feedback. They targeted different groups to get in the mix – from end users like you and me, to communications and technology lawyers, representatives of the business world, voices from the educational community, and so forth. The variety of means made available to the public showed how determined they were to give people a chance to add their ideas. </p>
<p>How aggressive – and inclusive – are you at getting valuable input when you have a new initiative you wish to develop?</p>
<p>By the same token, I think the scope of what the FCC undertook begs the question of how much input is too much? Bureaucracies do not blanch at the thought of dealing with more than 100,000 pages of documents to read, categorize and analyze. Yet I’m in the information business and I’m on the verge of passing out at the thought of handling that avalanche of data. Typically, such extensive information collection results in wasted time, dashed expectations, and a product that is compromised beyond true value.</p>
<p>Perhaps the question we need to ask is: how much information – and what kind – is needed to make the best possible decision?</p>
<p>Finally, I’d be willing to argue that the entire public’s participation is not necessary – or helpful – in every decision that the FCC makes. The same goes for ministry. Everyone has an opinion, but not everyone’s opinion on every matter is of equal value or usefulness. My neighbor has strong opinions about terrorism, but I’m not willing to let him – someone who has never travelled outside our county, never been involved in law enforcement or the military, never studied the mind of militant groups or the Muslim world – form national policy on this matter. There are approprioate times for an inclusive process for developing solutions and there are times when a more limited process is wiser.</p>
<p>What is the mechanism you have developed for figuring out when to involve everyone in your community, the full congregation, your lay leaders, the aggregate staff, or perhaps just you and a trusted confidante? How do you figure out when it’s smart to allow plentiful input and when it’s wiser to limit the flow of ideas?</p>
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		<title>How Do You Pursue and Capture Information?</title>
		<link>http://www.georgebarna.com/2010/03/how-do-you-pursue-and-capture-information/</link>
		<comments>http://www.georgebarna.com/2010/03/how-do-you-pursue-and-capture-information/#comments</comments>
		<pubDate>Thu, 25 Mar 2010 13:18:08 +0000</pubDate>
		<dc:creator>George Barna</dc:creator>
				<category><![CDATA[Cultural Trends]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Books]]></category>
		<category><![CDATA[Information]]></category>
		<category><![CDATA[Media Consumption]]></category>

		<guid isPermaLink="false">http://www.georgebarna.com/?p=381</guid>
		<description><![CDATA[It has often been said that information gives you power, and that the most important currency in our culture today is information. As someone who has spent his adult life creating new information for strategic decision-making, I have certainly believed in and witnessed the power of information when it is accurate, timely, and well-used.
Over the [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.georgebarna.com/wp-content/uploads/2010/03/information-overload.jpg"><img src="http://www.georgebarna.com/wp-content/uploads/2010/03/information-overload-150x150.jpg" alt="" title="information overload" width="150" height="150" class="alignright size-thumbnail wp-image-387" /></a>It has often been said that information gives you power, and that the most important currency in our culture today is information. As someone who has spent his adult life creating new information for strategic decision-making, I have certainly believed in and witnessed the power of information when it is accurate, timely, and well-used.</p>
<p>Over the past couple of weeks I have been asked by several people what I do to attempt to stay aware of what’s happening in the world. My confession is that I am not as broad a thinker or nearly as curious as some of my colleagues. You can get buried alive in information, so I have felt compelled to focus most of my attention on aspects of life that seem to make a difference in the shaping of our individual and societal reality. Consequently, I focus on a few specific areas of interest: leadership strategy and application; the health and development of children and families; worldview content, expression and development; media penetration, messaging and presentation; life transformation; cultural trends; and faith movements.</p>
<p>As restricted a window as that may be, keeping up with that is easier said than done. But I have developed a routine over the years that has become comfortable for me, based on spending the first couple of hours of each day scouring a select group of sources through the Internet. Those sources are not always trustworthy and are certainly not ideologically compatible, but they provide me with a sense of what’s happening and alert me to trends and conditions to keep an eye on. I have a blend of “conservative,” “middle of the road,” and “liberal” sources that I follow, to stay attuned to the different perspectives people bring to the table.</p>
<p>Specifically, I pour through the online content of 6 newspapers, 4 blog sites, 7 magazines, 6 marketing research organizations, RSS feeds from 18 websites. In all, that’s exposure to about 41 sources of input. Among them, 35 provide daily coverage, 5 do so weekly, and 1 is a monthly. (These do not include a series of publications I also read faithfully related to personal interests, primarily sports and music.) The pool of sources changes occasionally, but generally remains intact over time.</p>
<p>One of my numerous weaknesses is that I have a very poor memory. To combat my forgetfulness, I capture a lot of the material in a personal database that I have been keeping for many years. Last year’s summary of the more important findings ran almost 800 pages (single-spaced, formatted into a single continuous paragraph per report, a format I prefer for storage). It is a searchable database that comes in handy on numerous occasions throughout the year when I need information for writing, speaking, praying, teaching, researching, and reflecting. Many of the ideas I’ve had over the years for national research studies and books have been sparked by data from this large and growing body of information.</p>
<p>What is your strategy for keeping up with current realities? Do you have any particularly good tools for organizing and storing and sharing the information that intrigues you?</p>
<p>By the way, the amount of time this process consumes each day is one of several reasons why I do not participate in Facebook, MySpace or Twitter. (Or, as my friends and colleagues know, turning on my cell phone…) Perhaps I’m incurably old school.</p>
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		<title>The Last Unregulated Wild Frontier of Influence</title>
		<link>http://www.georgebarna.com/2010/03/the-last-unregulated-wild-frontier-of-influence/</link>
		<comments>http://www.georgebarna.com/2010/03/the-last-unregulated-wild-frontier-of-influence/#comments</comments>
		<pubDate>Fri, 19 Mar 2010 13:54:35 +0000</pubDate>
		<dc:creator>George Barna</dc:creator>
				<category><![CDATA[Cultural Trends]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[misused research]]></category>

		<guid isPermaLink="false">http://www.georgebarna.com/?p=343</guid>
		<description><![CDATA[Someone remarked recently how much they are going to miss newspapers, referring to their imminent demise. Further discussion revealed that while some adults – typically 40 or older – harbor a sense of nostalgia and pending loss over such a demise, younger adults are rather indifferent to the disappearance of newspapers.
My take on it may [...]]]></description>
			<content:encoded><![CDATA[<p>Someone remarked recently how much they are going to miss newspapers, referring to their imminent demise. Further discussion revealed that while some adults – typically 40 or older – harbor a sense of nostalgia and pending loss over such a demise, younger adults are rather indifferent to the disappearance of newspapers.</p>
<p>My take on it may be a bit different than that of my colleagues. I haven’t subscriber to a “hard copy” newspaper in more than 20 years, but I do review the headlines (and read the appealing stories) of 7 newspapers every morning via RSS feeds. If those publications were to vanish, it’d certainly be a loss for me, though perhaps not insurmountable – emphasis on “perhaps” for a reason I’ll explain.</p>
<p>What concerns me the most, though, is that our society seems to be headed toward greater reliance on the Internet for news from sources that are disconnected to any kind of vetting entity. I trust the <em>Los Angeles Times</em>, <em>New York Times</em>, <em>Washington Post</em>, <em>Wall Street Journal</em>, <em>USA Today</em> and other newspapers because I know they have a process of fact checking. They still get many things wrong, and the ideological bias each builds into their stories is undeniable, but at least I know it’s there and what slant to look for. If those publications die and instead I have to rely upon an endless series of untethered, unaccountable individuals and small organizations to provide current news, the chance of getting reliable reporting is greatly diminished.</p>
<p>In a world where almost everyone is a publisher and accuracy takes a back seat to immediacy, number of eyeballs attracted, independence, and personal expression, it will be hard to know what to believe. This has been driven home to me lately by the avalanche of misinformation about me – the only source of information whose veracity I can affirm without question – that I have come across in just the past few weeks. Here are a few examples.</p>
<blockquote><p>“According to George Barna and his group of pollsters: 86% of Americans claim to be born again…”</p></blockquote>
<p>Whoa, I would never even report that 86% of people in churches on Sunday are born again!</p>
<blockquote><p>“Barna predicts that within 20 years, this House Churching group – one that he refers to as “Revolutionaries” – will comprise nearly 70% of U.S. Christians, leaving only 30-35 percent (primarily, aging Christians) in traditional church settings.”</p></blockquote>
<p>Yikes! I have never provided any prediction about the percentage of people who will be in house churches at any given time in the future. Further, “revolutionaries” refers to a person’s commitment to their faith, not the type of faith community to which they belong. I think I know the data this reporter was drawing from, but he radically sliced and diced it in inappropriate ways and put words in my mouth that I would never say – and that nobody I know of can reasonally support.</p>
<blockquote><p>“I just heard a George Barna stat about this recently less than 2% of the churches will hear their pastor preach a message on the Holy Spirit this year. Its alarming.&#8221;</p></blockquote>
<p>It sure is alarming – although I’m not sure if it’s more alarming that this bogus statistic is attributed to me, or that this idea might have some basis in reality. </p>
<blockquote><p>“According to a study done by the Barna Group, when a Chinese House Church pastor or leader is arrested or killed, the house church may disband, but out of it will form 5 other House Churches.”</p></blockquote>
<p>It’s not bad enough that so much bogus research is attributed to me in the U.S. – now we have the digitali claiming that I have conducted research in China! I have visited China once in my life (last year) and I conducted no surveys while there.</p>
<blockquote><p>George Barna taught for years at C. Peter Wagner&#8217;s Wagner Leadership Institute, and his writing appears in &#8220;Evangelism and Church Growth: Reference Library&#8221; published by Regal books, with contributions from the following notable authors: Elmer L. Towns, George Barna, C. Peter Wagner, Ted Haggard, Ed Silvoso, Jack W. Hayford, and Larry Stockstill. There&#8217;s no doubt in my mind that Barna is involved in a re-marketing effort which seeks to put a friendlier gloss on neo-evangelicalism, because its historically anti-gay virulence turns off many millennials.</p></blockquote>
<p>I taught at the Wagner Institute for years? Man, I’d better request some back pay! In actuality, I taught a course there once, about 15 years ago, and I think it last two or three days; it may only have seemed like years to those who had to take my class. (Note: I was never invited back.) And the notion that I am involved in a “re-marketing effort to put a friendlier gloss on neo-evangelicalism” – well, let’s just say nobody has ever accused me of putting a friendly face on anything! It is quite an acrobatic leap, however, to go from noting that one of my books was included on a CD-ROM more than a decade ago to assuming that by writing about research on evangelism 15 years ago I must now be engaged in the re-marketing of “neo-evangelicalsim,” whatever that is.</p>
<blockquote><p>George Barna, founder of The Barna Group, a research firm that specializes in studying the religious beliefs and behavior of Americans, calls Alpha an “anointed program in God’s appointed time.” According to Barna, Alpha is for anyone who thinks there may be more to life than meets the eye. People attend from all backgrounds, religions and viewpoints, investigating questions about the existence of God, the purpose of life, the afterlife and the claims of Jesus. Some want to get beyond religion and find a relationship with God that changes their lives, others come for the close, long-lasting friendships that are built during the Alpha courses, he said. Barna said the Alpha Course is being presented in 130 countries, with 6,000 courses in the U.S. and 25, 000 worldwide. </p></blockquote>
<p>Well, I was very pleased to read this about myself because prior to the release of that article I knew very little about the Alpha program. I was surprised to have endorsed a program about which I knew next-to-nothing; to boldly cite statistics about that same unknown program; and to add a marketing pitch to boot. I guess I am simply more clever than I realized.</p>
<blockquote><p>We also suspect that Focus may be feeling the pull of George Barna’s polling research denigrating “religious right” activism…</p></blockquote>
<p>I did research that denigrates “religious right activism”? That’s news to me. I recall doing research that encourages Christians to get more serious about their faith, but beyond that, this is another of those “you stumped me” claims. </p>
<blockquote><p>Our Lord Jesus preached until He was left with only the twelve, and He had no qualms about that. He is Sovereign, even if the devil and George Barna would try to use statistics to prove to us otherwise.</p></blockquote>
<p>Now hold on a minute. Granted, I have had some pretty bad business partners in a few companies I started outside of The Barna Group. And sure, there were days when I thought one or more of my business partners were Satan. But in all fairness, I have never partnered with the devil to use statistics questioning the sovereignty of God – if for no other reason than the recognition that the last person you want to tick off is the One who is sovereign.</p>
<p>These are just a few of the errant claims about my work that others have made on the Internet in the past two weeks. I shudder every time I try to imagine how many bogus research claims and ignorant analyses of my work have been made on the Web. If people butcher my work this way, what would an information universe without news groups tethered to a semblance of truth be like?</p>
<p>Bad information presented in the media is nothing new. That’s as old as media itself. But as the last unregulated frontier of influence, the Internet is both a blessing and a curse. I am praying that somehow we will figure out ways of identifying the good from the bad that appears on the Internet – and that we do so sooner rather than later. I fear that I won’t miss the smudgy print of newspapers, but I will miss news groups that have a tradition of making a good faith effort to report facts accurately and with some degree of integrity.</p>
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		<title>Are We Developing Great Theater?</title>
		<link>http://www.georgebarna.com/2010/03/are-we-developing-great-theater/</link>
		<comments>http://www.georgebarna.com/2010/03/are-we-developing-great-theater/#comments</comments>
		<pubDate>Tue, 02 Mar 2010 14:03:14 +0000</pubDate>
		<dc:creator>George Barna</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[arts]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[Les Miserables]]></category>
		<category><![CDATA[theater]]></category>

		<guid isPermaLink="false">http://www.georgebarna.com/?p=253</guid>
		<description><![CDATA[I just returned from a week in England during which I was blessed to attend four plays. One was Les Miserables, marking the fourth time I have seen that stage production. I remember reading the book in high school; it blew me away with its scope and depth. Now, as a Christian, seeing the play [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.georgebarna.com/wp-content/uploads/2010/02/Les_Miserables.jpg" alt="" title="Les Miserables" width="175" height="229" class="alignright size-full wp-image-262" />I just returned from a week in England during which I was blessed to attend four plays. One was <em>Les Miserables</em>, marking the fourth time I have seen that stage production. I remember reading the book in high school; it blew me away with its scope and depth. Now, as a Christian, seeing the play wipes me out every time I see it. Has the stage ever provided us with a more amazing contrast between grace and the law? Have you witnessed a more powerful drama addressing faith, family, justice, and redemption? Is there a more compelling character exemplifying integrity and love in action than the lead character, Jean Valjean? </p>
<p>On the plane ride home I wondered why there are not contemporary plays that reach audiences with a similar message and power to that of <em>Les Miz</em>. The book was written by Victor Hugo in 1862. I do not pretend to be an expert on theatrical history, but as I consider the various plays that have succeeded on Broadway and London stages in the past quarter century I am surprised at the paucity of contemporary dramas that have successfully addressed such themes. Has our obsession with movies and television precluded us from producing theatrical works as challenging as Hugo’s? Do our Christian colleges and universities prepare young men and women to create theatrical productions of this nature and quality? Do Christian parents recognize such efforts as a worthy calling for their sons and daughters? Are Christians willing to support such art, in the same way they might turnout for <em>Fireproof</em> or <em>The Passion of the Christ</em>? Are we content to anesthetize ourselves with entertainment that numbs the brain and ignores the soul?</p>
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		<title>Vision at the Grammy’s</title>
		<link>http://www.georgebarna.com/2010/02/vision-at-the-grammy%e2%80%99s/</link>
		<comments>http://www.georgebarna.com/2010/02/vision-at-the-grammy%e2%80%99s/#comments</comments>
		<pubDate>Thu, 25 Feb 2010 14:03:54 +0000</pubDate>
		<dc:creator>George Barna</dc:creator>
				<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Leaders]]></category>
		<category><![CDATA[Vision]]></category>

		<guid isPermaLink="false">http://www.georgebarna.com/?p=276</guid>
		<description><![CDATA[I had the pleasure of attending the Grammy Awards in Los Angeles last month. It’s quite a spectacle, a day-long affair with all kinds of distractions and surprises. It’s an interesting way to spend a day, especially if you’re into music (which I am).
There were many memorable moments. There were the wanna-be’s in the audience, [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.georgebarna.com/wp-content/uploads/2010/02/Walter-Miller.jpeg" alt="" title="Walter Miller" width="250" height="269" class="alignright size-full wp-image-277" />I had the pleasure of attending the Grammy Awards in Los Angeles last month. It’s quite a spectacle, a day-long affair with all kinds of distractions and surprises. It’s an interesting way to spend a day, especially if you’re into music (which I am).</p>
<p>There were many memorable moments. There were the wanna-be’s in the audience, dressed to attract attention. There were the performances of artists vying for awards. And there was the off-stage, off-camera antics of some of the musicians and other industry people in attendance, at the parties before and after. It was genuinely entertaining.</p>
<p>One of the most memorable experiences of the day for me was a comment made by Walter Miller, who produced the telecast of the event for network TV. After explaining what he was hoping to pull off with the day’s broadcast, he said, “On paper, this doesn’t work. It just doesn’t work.” And then he proceeded to pull it off – on time, within budget, and despite the antics of a relatively unruly group of performers and presenters.</p>
<p>How did he do it? Through incredible planning, precise execution, the united effort of a large team of talented specialists (several hundred strong), a huge budget, years of experience, and the ability and willingness to flex on a moment’s notice.</p>
<p>None of that would have been possible, though, if Mr. Miller did not have a clear and compelling vision of the outcome and the confidence of those working for him. After watching the process up close, trust me, the Grammy telecast is a disaster waiting to happen. But that’s where leadership comes in. Despite continually reminding his colleagues of the vision which they were pursuing together, and keeping them apprised throughout the day of the progress they were making, the live broadcast could easily have fallen apart at any of 100 junctures during the 210-minute show. The fact that it didn’t was less a testimony to the eye-popping or ear-pleasing performances of some of the artists than to the relentless behind-the-scenes leadership of a team whose names you’ve never heard – and never will.</p>
<p>Taylor Swift and Beyonce are widely considered to have been the stars of the show. In my mind, Walter Miller was the brightest star of the evening. None of us would have enjoyed them – or any of the other two dozen musicians – without the stellar efforts of him and his team.</p>
<p>As you consider your ministry and the difficult outcomes you seek to facilitate, take a look at the critical points on that journey. How clear is the vision? Are you so certain that it is a vision from God that you are going for it, full speed ahead, even though “it just doesn’t work on paper”? How invested in that vision are your colleagues? Is your team sufficiently prepared and resourced to produce the desired results? Is your plan capable of generating the desired outcome? Who is tracking the quality and timing of the execution? Is your budget realistic? Are there team members who have been through it before and can offer insight from experience? When things go wrong – and they will – are you and your team prepared to quickly and smoothly shift gears and stay focused on the ultimate result?</p>
<p>Vision without strategic action is worthless verbiage. Vision that empowers people to execute a well-conceived plan is priceless leadership.</p>
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		<title>Media Exposure, Addiction</title>
		<link>http://www.georgebarna.com/2010/01/media-exposure-addiction/</link>
		<comments>http://www.georgebarna.com/2010/01/media-exposure-addiction/#comments</comments>
		<pubDate>Mon, 25 Jan 2010 15:49:13 +0000</pubDate>
		<dc:creator>George Barna</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Media Addiction]]></category>
		<category><![CDATA[Media Consumption]]></category>
		<category><![CDATA[Television]]></category>

		<guid isPermaLink="false">http://www.georgebarna.com/?p=173</guid>
		<description><![CDATA[I do a lot of research. The facts and figures from Barna surveys lead to a lot of conclusions, some of which are predictable, some of which are surprising, a few of which become controversial. One of the latter conclusions is this: media exposure has become America’s most widespread and serious addiction.
According to the American [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.georgebarna.com/wp-content/uploads/2010/01/Child-Television.jpg" alt="" title="Child Television" width="225" height="172" class="alignright size-full wp-image-176" />I do a lot of research. The facts and figures from <a href="http://www.barna.org" target="_blank">Barna</a> surveys lead to a lot of conclusions, some of which are predictable, some of which are surprising, a few of which become controversial. One of the latter conclusions is this: <b>media exposure has become America’s most widespread and serious addiction</b>.</p>
<p>According to the <a href="http://www.psych.org" target="_blank">American Psychiatry Association</a>, an addiction is a chronic disorder in which we are unable to control our need for the substance in question. The Association adds that addictions have a combination of several simultaneous components at work. Addictions literally change our brains. They do so by changing the chemical balance and flow within the brain, or by altering the brain structure, or by changing our emotions, motivations and memory capacity. Addictions cause withdrawal symptoms when exposure to the addictive item is eliminated and they cause us to lose control over how much exposure we seek to experience. The APA indicates that addictions may produce a desire to reduce our exposure – a desire that we are unable to satisfy. Another sign of an addiction is that it causes us to abandon or reduce our involvement in normal and healthy activities. And addictions are characterized by the addict’s repeated denials that a real problem exists. According to APA, when we experience the concurrent presence of three or more of these symptoms, we have an addiction.</p>
<p>To be fair, as we put the media under the microscope, it is important to note that the media can and sometimes do provide important benefits. For instance, we know that some media tools – such as training DVDs, movies, and music – can stimulate thinking and conversation, and often assist in the retention of information. One of the studies we conducted a few years ago showed that people are more likely to remember principles demonstrated in a brief, dramatic video clip than they are to recall the same principles described in a sermon. Media can also provide people with a healthy way of relaxing and decompressing after an exhausting or tense time. They can capture people’s attention and focus it upon items of great importance. And when properly used, media can be help facilitate language development, as well as reasoning and problem-solving skills.</p>
<p>But as often as not, media content winds up serving the lowest common denominator because that’s where the largest audience – and, consequently, the money and notoriety – is to be found. Sometimes that makes media content a distraction from more important or helpful matters. In more serious cases, however, media content can become a debilitating obsession for individuals, and a pathway to societal deterioration.</p>
<p>I arrived at this conclusion based on looking at a lot of data. For instance, if media content and exposure levels are at addictive levels, we would expect to see a steady increase in the amount of media exposure that characterizes the typical person’s life. Research consistently shows such an increase. Two decades ago, the average child under 18 spent about 15 to 20 hours per week digesting media content. Today, it has nearly tripled to almost 60 hours per week of unduplicated time. They now devote more time to media than to anything other than sleep.</p>
<p>We can see this as a generational trend, as well. The elder generation, the pre-Boomers, did not grow up with media ubiquity and never became accustomed to it. Boomers broke the ice, embracing media as their means to free expression. Busters championed technology, making media a dominant companion as they grieved the absence of parents and the thrill of expanding their world electronically. Mosaics, those 22 and younger, have known little else besides a media saturated universe, and look forward to blowing it out even more.<br />
The continual expansion of consumer technology has created a felt need for more content. Americans don’t want to miss out on anything significant. If it’s out there, and has perceived value, they will seek it out.</p>
<p>Another sign of our media addiction is people’s resistance to reducing their amount of media exposure. If we were serious about reducing the amount of media exposure we would witness parents having boundaries on how much media time their children are allowed. Unfortunately, we see nothing of the sort. And if we were serious about reducing the amount of media exposure we would see diminishing expenditures on personal media and technology, on in-home media and technology and even forms of mobile media, such as video screens and satellite radio installed in cars. In each case, we actually see a per capita increase in such spending. In fact, the research shows that growing numbers of people are interested in making their home into a “digital nest.”</p>
<p>In fact, if we were serious about reducing the amount of media exposure we would find surveys showing expectations of future media purchases to be on the decline. We find exactly the opposite: consumers expect to add more electronic and technological goodies to their arsenal as soon as they can afford them.</p>
<p>Another angle on this resistance relates to the breadth of our adoption of new lifestyle components. In this regard we evaluate how people are redesigning their homes and vehicles, their occupational practices, their workplace environment, and their relational practices. In so doing, we find that Americans are increasingly committed to incorporating media tools and content into those dimensions of their lives. In 2009, American consumers spent in the neighborhood of $400 billion on media and technology. As a proportion of disposable income, that figure has remained consistent over the past decade.</p>
<p>Further evidence of our media addiction comes from the measurable physiological changes resulting from our exposure to substantial quantities of media. Studies by the <a href="http://www.aap.org" target="_blank">American Academy of Pediatrics</a> note that among children 2 through 18, the greater the media exposure, the fewer the hours of restful sleep they get and the worse the student’s school performance. Their work also shows that the more media a child is exposed to, the more aggressive their behavior and the more desensitized to violence and sexualization they become. Further, they report that the more media a young person digests, the more likely they are to become obese, their ability to engage in culturally normative moral reasoning suffers, and their average attention span is shorter. Add to that the <a href="http://www.hms.harvard.edu" target="_blank">Harvard Medical School</a> research that has discovered a strong connection between the amount of media consumed and the amount of calories consumed. Extended interaction with media also reduces creativity and can result in anxiety due to information overload. Various medical research studies have revealed the effects of media in connection with illnesses such as anorexia and bulimia, and a variety of sexually transmitted diseases.</p>
<p>Still more signs of media addiction include the discovery of a reduction in people’s participation in normal and healthy social, occupational and recreational activities. One phrase may say it all in this regard: couch potato. Much research has found a strong link between time devoted to media exposure and a paucity of relationships and poor physical conditioning. Almost 80% of the TV commercials that kids see each year are for fast food, candy, cereal and toys. The result has been numerous studies showing a firm connection between exposure to such advertising and overeating. The preponderance of media teaches us that violence can be safe, fun, harmless and productive. A common (albeit covert) media message is that it is appropriate to resolve conflicts through disrespectful language, physical violence or other aggressive and intentionally hurtful behaviors that produce positive feelings within the aggressor. Out of more than 3,500 medical and behavioral research studies exploring the association between media violence and violent behavior, only 18 have NOT shown a correlation.</p>
<p>Scary media – whether that be in the form of slasher films, episodes about demonic possession or other portrayals of the dark side and sick behavior – have become the favorite genre of the Mosaic generation. One noted result is that feelings of fear about one’s environment are reaching record levels, manifested in nightmares, judgment of other people based upon appearance or stereotypes, and changes in daily behavioral routines to avoid scary places.</p>
<p>Media exposure has raised people’s willingness to experiment with substances that are intellectually understood to be potentially harmful – such as drugs, sex, alcohol, smoking and pre-marital sex. Further, the provocative dress styles of today’s young people reflects the overt sexualization of children.</p>
<p>Reading for pleasure has diminished substantially over the past 40 years, as the balance of people’s media diet has shifted. One dramatic consequence has been a severe loss in reading capacity among young people. A recent study showed that a majority of the nation’s employers deemed the recent high school graduating class to be deficient in their ability to write in English, to communicate with appropriate language, and to read basic instructions. A similar drop-off has been noted by employers in the communication and language skills of recent college graduates.</p>
<p>Finally, if we are addicted to media, you can bet that we will deny there is a real problem. And deny we do. Three-quarters (74%) of parents say the exposure of their children to inappropriate media content is one of their top concerns – yet they keep buying their kids media tools and allowing increased exposure. Two-thirds (65%) say they are very concerned that American children, in particular, are exposed to too much inappropriate media content – but a majority of those parents allow their children to have continued exposure to the very media content they are allegedly so concerned about. Perhaps this is because only 9% of parents believe that the media are the most significant influence on their children and only one out of every three enforce any limitations at all upon their children’s use of media.</p>
<p>By the time a person reaches the age of 21, it is estimated that they will have been exposed to more than 250,000 acts of violence through television, movies and video games. They will have viewed more than 2,000 hours, on average, of pornographic images that reduce the dignity and value of human life. They will have listened to several thousand hours of music in which the lyrical content promoted anger, hostility, disrespect for authority, selfishness and radical independence. But parents, teachers and other community leaders essentially allow that exposure to continue without limits.</p>
<p>Among teenagers and young adults, two out of three not only say that the media and technology they use make them happy, but a large majority of them admit that the thought of not having access to that technology causes them substantial emotional stress.<br />
People in other nations, who probably see us more objectively than we can see ourselves, are amazed at not only our media infatuation but also the ever-increasing glut of morally and spiritually degrading content that we generate.</p>
<p>Do you still doubt that we’re addicted? Do a simple personal experiment. Ask a group of 12-year-olds to not watch TV for a week. Ask a group of juniors in high school to stay off the Internet for a week. Ask a group of 20-somethings to abandon their cell phone – and, of course, text messaging – for a week. You might as well ask them all to stop eating for a week: it’s just not gonna happen! </p>
<p>Media use has run the gamut, going from an oddity to a common practice to a habit to an obsession to an addiction in America. <b>What can we do about it? What will you do?</b></p>
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		<title>Disqualified Because of Personality?</title>
		<link>http://www.georgebarna.com/2010/01/disqualified-because-of-personality/</link>
		<comments>http://www.georgebarna.com/2010/01/disqualified-because-of-personality/#comments</comments>
		<pubDate>Wed, 20 Jan 2010 15:35:23 +0000</pubDate>
		<dc:creator>George Barna</dc:creator>
				<category><![CDATA[Cultural Trends]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[NY Times]]></category>
		<category><![CDATA[Personality]]></category>
		<category><![CDATA[Politics]]></category>
		<category><![CDATA[President Obama]]></category>
		<category><![CDATA[Ross Douthat]]></category>

		<guid isPermaLink="false">http://www.georgebarna.com/?p=166</guid>
		<description><![CDATA[While catching up on some back reading recently I was intrigued by an editorial in the NY Times by Ross Douthat, whose columns are often interesting. In his November 22, 2009 column, Douthat wrote that Mike Huckabee and Sarah Palin, in particular, seem unsuited for the presidency because they do not have the gravitas required [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.georgebarna.com/wp-content/uploads/2010/01/Palin_Huckabee.jpg" alt="" title="Palin Huckabee" width="225" height="168" class="alignright size-full wp-image-170" />While catching up on some back reading recently I was intrigued by an editorial in the <i>NY Times</i> by Ross Douthat, whose <a href="http://topics.nytimes.com/top/opinion/editorialsandoped/oped/columnists/rossdouthat/index.html" target="_blank">columns</a> are often interesting. In his <a href="http://www.nytimes.com/2009/11/23/opinion/23douthat.html?_r=1" target="_blank">November 22, 2009 column</a>, Douthat wrote that Mike Huckabee and Sarah Palin, in particular, seem unsuited for the presidency because they do not have the gravitas required for the office. In Huckabee’s case, Douthat was concerned that the former governor owes his popularity “more to personality than to substance” and that his primary interest is to “cash in on (his) celebrity.” He wrote that “Huckabee spent the last year hamming it up on a weekly talk show, and the last month hawking a book of inspirational Christmas stories” and that “Huckabee’s gabfest is a weekly reaffirmation of the rap that he’s too lightweight for the Oval Office.” Douthat then posits the need for a Republican leader who is “serious” about the economy, trade, and health care, and one who will “become the voice of an intellectually vigorous conservatism.” He closed with his knockout punch: “If Republicans are lucky, though, it will be somebody who shares their (Huckabee and Palin) charisma — but who prefers the responsibilities of leadership to the pleasures of celebrity.”</p>
<p>How is it that so many intelligent and articulate members of the media consistently misunderstand leadership as well as the political process? A non-negotiable truth of leadership is that people must trust the individual before empowering them to lead. Should Huckabee be disqualified as a “serious candidate” because he has an accessible weekly talk show? Is it inappropriate for him to dispense political perspective in ways that the average voter finds more appealing than the mind-numbing and audience-repelling exercises that typify the content on <i>Meet the Press</i> and <i>This Week in Washington</i>? Should he be spanked because he does things in an unconventional way? Is he wrong to believe that Americans do not want a four-year presidential campaign? Was Ronald Reagan a lightweight because he had personality? Can we name a president in the last 40 years who has not had a book that he was “hawking” while he was not in office? Is it accurate to argue that to be a serious Republican contender one must be “the voice of an intellectually vigorous conservatism”? If a viable candidate must discuss serious proposal regarding the economy, why doesn’t Huckabee’s oft-mentioned support for the “fair tax” qualify, along with his weekly statements on his talk show and his daily radio program regarding unemployment, taxation, trade policies and federal bailouts? He has written extensively about his views on such matters as well.</p>
<p>Mr. Douthat describes President Obama as an example of a leader who “prefers the responsibilities of leadership to the pleasures of celebrity.” Really? It strains credulity to label Mr. Obama an effective leader at this stage of his presidency. Roughly one year into his reign millions of Americans have already lost their trust in Mr. Obama because of a string of broken promises. Among other campaign promises, the President told voters that he would allow five days for public comment before signing bills, eliminate capital gains taxes for small businesses, allow Americans to withdraw funds from 401(k) and retirement accounts without penalties, ban lobbyists from serving in his administration, reform earmarks, bring all combat troops home from Iraq in 16 months, sign the &#8220;Freedom of Choice Act,&#8221; give Americans $4,000 in credits for college, and run a &#8220;transparent&#8221; administration. (Of course, there were over 400 other campaign promises made, but fairness requires us to give him time to implement all those promises. It shouldn’t require more than two decades…) Great leaders are honest and transparent, qualities which millions of Americans hoped were part of the man they voted for. Sadly, the President has turned out to lack the strength of character to make good on his promises and to transform the political process.</p>
<p>So, what do you make of Mr. Douthat’s allegation that candidates like Ms. Palin and Mr. Huckabee are lightweights and are unqualified for the presidency because they are operate effectively within the mainstream of pop culture?</p>
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